Climbing Wall Visibility Scorecard

What you’ll get

• Your Visibility Score out of 100, and what it means for a wall like yours.
• A score for each of six areas: Google profile, reviews, local search, website and booking, AI search, and tracking and retention.
• Your two biggest gaps, what each one is costing you, and one fix you can do this week.

It’s built from the work behind our climbing results: Flashpoint (#1 for bouldering in Bristol, Cardiff, Swansea and Swindon), Redpoint Bristol (#1 for “climbing wall bristol”) and Crazy Climb Swansea (#1 for kids’ climbing in Swansea).

Frequently asked questions

How long does the scorecard take?

About three minutes. There are 18 scored questions and a few short ones about your goals, one per screen, and most are a single tap.

Is it really free?

Yes. There’s no cost and no obligation. You see your score and action plan straight away.

Why do you ask for my email at the end?

Your details unlock your full breakdown and let us send you a copy. We only send follow-up tips if you tick the box to say you’d like them, and you can unsubscribe at any time.

How is my score worked out?

Each answer scores 0, 2 or 5 points depending on how fully that thing is in place. The six areas are weighted equally, and your overall score is shown out of 100. A top score is deliberately hard to reach, because the gaps are where the extra bookings are.

Is it only for climbing walls?

The questions are written for climbing walls and bouldering gyms, roped or bouldering or both. If you run a different kind of venue, our free visibility audit covers any activity venue.

What happens after I get my score?

You can act on the fixes yourself. If you’d like a second pair of eyes, you can ask us for a free full audit of your Google profile, map rankings and AI answers, with no obligation.